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We investigate the dynamism of the banking sector and its role in the evolution of today’s economy. In this section you will find information on the latest trends, challenges and innovations in the banking sector.
47% of Romanians would turn to family or friends if they needed a sum of money, and only 29% would take out a bank loan The percentage of Romanians who fail to save money has decreased from 28% in April 2022 to 21% currently Romanians feel their money is safest using the banking app (60%) … Reveal Marketing Research: Romanians consider banking apps the most secure for the protection of personal finances
The recent pandemics and the current socio-economic context, marked by price increases and inflation, changed the way Romanians act when it comes to ”the financial responsibility”. Consumers are looking for various ways to reduce their invisible spending, to spot advantageous offers for both daily shopping and more expensive purchases (durable goods or travel-related services) or … Revolut study conducted by Reveal Marketing Research: 6 out of 10 Millennials in Romania use fintech apps, appreciated also by the wider public to control the spending and improve their financial wellbeing
32% of Romanians declare they are sure that banks will continue to digitalize in 2021. 72% of the respondents consider to a large and very large extent that the bank they work with has adapted to the coronavirus context. Top 3 values associated with a bank, based on Romanians’ opinion: safety was mentioned by 50% … Reveal Marketing Research study: 32% of Romanians are sure that banks will continue to digitalize in 2021
1 in 2 Romanians does not believe that cash contributes to the spread of the new coronavirus 63% of young professionals agree: the virus is not transmitted by cash One third of Romanians (33%) believe that in 2021 they will use as much cash as they used last year Context In 2020 people’s habits have … Reveal Marketing Research study: 1 in 2 Romanians does not believe cash spreads coronavirus
