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Methods.

We are continuously improving the well-known and worldwide used analysis models, so that the Reveal products will support you in your decisions either that you want to test an ad or see how “healthy” your brand is.

What does this
method mean?

With Reveal Motivator you will understand the behavior of people and you will receive clear solutions through which you can connect your brand and products to the needs of your consumers.

What does this
method mean?

AD Rate is designed to assess the market potential of a TV advertising design, a new slogan and / or a new logo. It focuses on the rational aspects of advertising, as well as on emotional factors, so you will have a clear comprehensive picture of the campaign, both strategically and creatively.

What does this
method mean?

You will get information about important indicators in evaluating your brand such as NPS, quality perception, brand strength, Loss Rate, purchase intention or feelings associated with the brand. This way you identify the vulnerable points and know how you can focus your strategic directions in solving them.

What does this
method mean?

These studies help you see how your consumers interact with your product – whether we’re talking about a website, object, or mobile app. This way you understand how easy it is to use, what they like or dislike, if the product meets their expectations and how you can improve the user experience.

What does this
method mean?

HR Jump helps you build your internal communication strategy by understanding the level of commitment of your colleagues and the perception of the brand within the company.

What does this
method mean?

Price Design and Perception helps you understand how consumers relate to price (expensive / cheap, worth it / not worth it), whether we are talking about a new product on the market or price perception analysis for established brands or retailers.

The EYE TRACKING  methodology allows the customer to obtain both qualitative and quantitative information about the user’s attention, which is an extremely important resource, as approximately 83% of visual attention is used in cognitive information processing (Wästlund et al. 2010). it ultimately leads to decision making.

Reveal Marketing Research makes this method available for both images and videos.

This tool fits extremely well with Brand Health Tracker studies. This way the customer will be able to see comparisons and differences from month to month or from week to week, almost in real time, therefore the customer will be able to make decisions in a very fast time.

latest
news

Reveal Trends
30 January 2023

Reveal Marketing Research study: Romanians, less worried about their health...

  Romanians have become more relaxed after the pandemic, with 60% of them declaring that they do not have stocks of medicines or food supplements at home 6 out of 10 Romanians at the national level are used to consuming food supplements, and those dedicated to fighting colds and flu are the most popular this Reveal Marketing Research study: Romanians, less worried about their health during the cold season than a year ago

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Reveal Trends
20 January 2023

Reveal Marketing Research Study: This year, January 24 comes with a 4-day...

January 24, the date that marks the historical event also known as the Union of the Romanian Principalities or the Little Union, under the leadership of Alexandru Ioan Cuza, is also the first national holiday of the Romanians in the new year. As this year the holiday falls on a Tuesday, Reveal Marketing Research conducted Reveal Marketing Research Study: This year, January 24 comes with a 4-day mini-holiday for 45% of Romanian employees

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Reveal Trends
10 January 2023

Reveal Marketing Research: What Romanians’ plans look like for 2023

The year 2022 marked the end of the restrictions caused by the Covid-19 pandemic, but this achievement was followed by a year full of disappointments, whether we are talking about the war on Romania’s borders or the extremely high level of inflation this year, which caused financial difficulties for most Romanians. In this context, Reveal Reveal Marketing Research: What Romanians’ plans look like for 2023

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