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We reveal consumer behaviours and how they shape the retail sector. Get relevant insights on how to thrive in an increasingly competitive market.
4 out of 10 Romanians (39%) consume wine at least once a week, and 29% about 1-3 times a month. Red wine is Romanian’s favorite, being frequently consumed by 30% of them. Wineries from Moldova have the highest notoriety (90%), while also being consumed by 76% of Romanians. In the context in which Romania is … Reveal Marketing Research study: 4 out of 10 Romanians consume wine at least once a week
Almost 4 out of 10 Romanians (39%) would rather choose brands that have promotions on the occasion of March 8. 2 out of 3 Romanians say that promotions on the occassion of Women’s Day improve the brand’s image. On International Women’s Day, flowers are the most appropriate gift, say 85% of Romanians, and the amount … Reveal Marketing Research Study: 2 out of 3 Romanians say that promotions on the ocassion of Women’s Day improve the brand’s image
1 in 2 Romanians says they would choose brands with medium prices, because the quality-price ratio is the most important. Consumers prefer to buy electronics from specialty stores, at the expense of online orders. 18% of Romanians consider it important to invest in the high quality of electronic products and would choose more expensive brands. … Reveal Marketing Research study: Only 18% of Romanians consider it important to invest in the high quality of electronic products and would choose more expensive brands
45% of respondents say they tend to clean daily or almost daily. 46% of Romanians say they prefer offers like 3 + 1 for free, 1 + 1 for free, when it comes to purchasing cleaning products. Young people are the most loyal to their favorite cleaning products – 33% of them always buy the … Reveal Marketing Research study: 45% of respondents say they usually do daily cleaning
