reveal

Lifestyle

Reveal Marketing Research Study: The holiday budget increases by 13% in...

Reveal Market Resources, Study No. 179 The annual study conducted by Reveal Marketing Research around the holidays aims to provide a detailed perspective on the evolution of Romanians’ plans for the winter holidays and how they choose to spend their time and organize their budget during this festive period. 68% of Romanians greet the winter … Reveal Marketing Research Study: The holiday budget increases by 13% in 2024. This increase does not necessarily indicate higher consumption, but rather reflects the need to cover inflation

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Sustainability

Reveal Marketing Research and Romania Eficientă: The trend of adopting...

Reveal Market Resources, Study No. 178 Reveal Marketing Research has conducted a nationally representative survey among urban dwellers for the national program Romania Eficientă, to analyze Romanians’ energy-efficient behaviors and how they have evolved compared to similar surveys conducted in the last two years. In 2024, energy efficiency continues to have the greatest impact on … Reveal Marketing Research and Romania Eficientă: The trend of adopting an energy efficient lifestyle continues to gain ground in Romania

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Sustainability

Reveal Marketing Research study: Sustainability in consumption, a growing...

Reveal Market Resources, Study No. 177 Reveal Marketing Research, in collaboration with Kaufland România, Heidelberg Materials România and Valorem, conducted the third edition of the annual barometer on consumer behaviors and expectations regarding sustainability, examining how these have evolved compared to similar studies conducted in the past two years. Interest in sustainability is growing, and addressing … Reveal Marketing Research study: Sustainability in consumption, a growing concern – “real” changes and affordable prices becoming priorities

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Lifestyle

Reveal Marketing Research study: 7 in 10 Romanians are attracted to the...

Reveal Market Resources, Study No. 176 The latest study conducted by Reveal Marketing Research examined the attitudes and preferences of Romanians regarding Christmas limited-edition products, assessing factors such as purchase frequency, holiday-specific flavors, the importance of themed packaging, and the impact of limited editions on brand image. The most popular Christmas-themed product categories are food … Reveal Marketing Research study: 7 in 10 Romanians are attracted to the charm of limited-edition items launched at Christmas time

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