reveal

Sustainability

Reveal Marketing Research study: Ecological or “green” products...

Reveal Marketing Research in collaboration with BIC, CIPRA Association, Kaufland Romania, PRO TV, Stefanini Group and Volkswagen Romania conducted the second edition of the national barometer on the perceptions, attitudes and behaviours of Romanians related to sustainability and how they have evolved compared to the similar study conducted in August 2022, in a context in … Reveal Marketing Research study: Ecological or “green” products and solutions are aspirational for 7 out of 10 Romanians, but perceived as still more difficult to access than conventional alternatives

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Retail

Reveal Marketing Research study: 6 out of 10 Romanians admit that their...

Reveal Marketing Research set out to discover in the most recent market study how Romanians relate to relationships with loved ones, what is their role in shaping different aspects of an individual’s life and development and how interpersonal relationships influence behaviours and consumption patterns in everyday life.  Romanians’ main leisure time activities are walking in … Reveal Marketing Research study: 6 out of 10 Romanians admit that their consumption and purchasing decisions are influenced by the opinions of their near ones

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Constructions

Reveal Marketing Research study: AAC – the construction material that...

How has this product category evolved in Romania in recent years The low price is no longer the main motivation for purchase, as was the case in 2016 (63%), the efficiency of the product (speed of construction – 32%, the fact that it is easy to build – 28%) and the durable/resistant character over time … Reveal Marketing Research study: AAC – the construction material that was invented once with the expansion of modernity, celebrates 100 years since its debut on the market

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Constructions

Reveal Marketing Research study: 5 out of 10 Romanians are worried about...

Reveal Marketing Research conducted a nationwide survey of the perceptions and behaviors of Romanians and construction specialists on the durability and resilience of living spaces and the importance of the need for residents to feel protected and safe in the long term from earthquakes and weather. 54% of Romanians are worried about the resistance of … Reveal Marketing Research study: 5 out of 10 Romanians are worried about the resistance of their home in the event of a strong earthquake

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